Creating a Compelling First Impression, with Josh Zepess

In a world where dreams are crushed, souls are forgotten, and rust never sleeps, Josh Zepess (aka the Identity Archaeologist) is on a mission to ensure talented solopreneurs turn every business first impression into a second impression (that’s where the sale happens!) by raising their ROC – Return on Conversation – so they can profit more without grinding more.

After decades on the corporate farm as a shy, introverted engineer, he realized that the cubicle could no longer contain him. So he escaped. It was a rocky road through entrepreneurship in the financial and gym industries until he finally stopped ignoring his genius. Now he plays in it, profitably, every day. When he’s not digging for business gold, he flies airplanes, brews beer, runs long-distance obstacle course races, and creates literary masterpieces.

Too many talented solopreneurs and professionals are business shy. They hide behind another person’s brand, a borrowed title, or their product and service. And then they wonder why attracting the right clients is such a struggle.

In business, shy equals broke. It’s time to stand for anything that gives our lives purpose and then shout it from the rooftops because people want to know why we care before they care what we know. It’s time to stop selling and start sharing.

1. ‘ Understand that the branding, mindset, and goal-crushing work isn’t what I do. It’s what I am’ The guys have a real conversation -‘I promise your audience will receive immense value.’ (he delivers)
2. ‘Freedom is quite simply another word for self-control.’
3. ‘Something special happens when you realize and accept that you were born for greatness. You stop accepting anything less than success. You stop quitting on yourself and others. And you start feeling the weight of deep, relentless responsibility.’
4. ‘It’s time to raise your ROC – Return On Conversation’
5. Josh’s ‘Business First Impression’ assessment is very valuable
6. ‘What is a personal brand? – It’s the gut feeling someone gets the moment you walk into a room. It’s what you say, and especially, what you don’t say. It’s the confidence and conviction that comes from knowing exactly why you get out of bed each morning and the courage to unabashedly share it with the world…’
7. ‘The 3 Biggest Benefits Of A Personal Brand’

Visit Josh’s website:

• https://joshzepess.com/

Follow Josh on social media:

• Facebook